Jeremy Lin is among the group of celebrities who are putting their names behind a host of bible games and stories produced by a Christian app studio, Deep Fried Manna of Los Angeles, reports the Christian Post.
Emmy Award-winning creative director Jeff Matsuda and technology industry veteran Mike Su are behind the campaign.
“We as parents realized that when given a choice, our kids were increasingly choosing their iPads over traditional TV,” explains Matsuda. “Yet there were so few apps out there that taught them about God.”
Matsuda won an emmy for his work as creative director of the Batman series.