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ABC: Mindy Kaling Enjoys Life Invisible in New Super Bowl Ad

Nationwide Ad starring an invisible Mindy KalingOne of the first ads out of the gate to get some buzz before the Super Bowl is Mindy Kaling playing life as her invisible self for Nationwide Insurance.

The ad debut this morning on ABC and Good Morning America.

In the ad, Kaling gets to imagine all the things she could do if she were invisible.

“My writers and I had so much fun brainstorming ideas for this ad because it was all about wish fulfillment,” she said, like walking through a car wash.

“All of us, even beautiful, young Hollywood celebrities like me, have been in situations where we feel invisible,” she said.

This is one of those commercials where its not apparent from the beginning what’s being advertised. What do you think? Thumbs up or thumbs down?

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