HomeAsian AmericansFilipino-American named newest face of fitness brand, Gymshark
Don't Be Fooled by Gift Card Scams

Filipino-American named newest face of fitness brand, Gymshark

YouTube gaming superstar Rachell Hofstetter, better known as Valkyrae, has added yet another accomplishment in the bag as the newest global ambassador of British fitness brand, Gymshark.

​​In a spectacular reveal at New York’s Time Square on Sept. 10, Valkyrae was featured in a “game-changing” advertisement on the billboard, Sportskeeda reports.

Prior to the major announcement that took the internet by storm, Gymshark’s official Twitter account published a mysterious tweet using Valkyrae’s famous Twitter bio, writing “come say hihihiihihiiihi Sept 10, 2022,” hinting at the collaboration with the gaming influencer.

This is the first time Gymshark has collaborated with a gaming influencer.

Shortly after the big reveal, the hashtag #ValkyraeonTimesSquare went viral on social media as fans expressed their happiness, excitement, and shock because of the impressive scale of the announcement.

Valkyrae conveyed her enthusiasm in a tweet by saying, “Incredibly excited to announce I’m one of the new faces of Gymshark.” On that note, Gymshark also announced the new partnership on its official Twitter page.

According to Sportskeeda, fans showered Valkyrae and Gymshark’s official accounts with support. Their posts continue to gather likes and retweets.

Valkyrae is one of YouTube’s most watched female streamers. In addition to her appearance on Forbes’ 30 Under 30 list and being named Gaming Creator of the Year by Adweek, Valkyrae’s newest partnership with Gymshark is another impressive addition to her growing list of accolades.

AsAmNews is published by the non-profit, Asian American Media Inc. Follow us on FacebookX, InstagramTikTok and YouTube. Please consider making a tax-deductible donation to support our efforts to produce diverse content about the AAPI communities. We are supported in part by funding provided by the State of California, administered by the California State Library in partnership with the California Department of Social Services and the California Commission on Asian and Pacific Islander American Affairs as part of the Stop the Hate program. To report a hate incident or hate crime and get support, go to CA vs Hate.


Please enter your comment!
Please enter your name here

This site uses Akismet to reduce spam. Learn how your comment data is processed.


Worth the Time

Must Read

Regular Features


Discover more from AsAmNews

Subscribe now to keep reading and get access to the full archive.

Continue reading