One new show that’s already been announced by ABC is Selfie starring John Cho and Karen Gillan, according to Up & Comers.
Selfie has a type of plot line that appeals to the young demographics that advertisers love.
Cho plays Henry, a public relations specialists who take on Eliza Dooley as played by Gillan as a client.
Dooley has just taken a bashing on social media and its up to Henry to upgrade her image.
The show is a modern day version of My Fair Lady which should also give Selfie appeal to an older demographic that doesn’t necessarily get excited by social media.
Look for a romance to brew between Henry and Eliza.
You can read more about the buzz about Selfie in Up & Comers.